Building Backlinks with the Power to Crush Like the Hulk!

If you don't know what backlinks are check out my previous post to get caught up.

You wouldn't like me when I'm angry or when my website doesn't show up on the front page of Google. Yes, it can be a frustrating fight to the top of the rankings so you're going to need every little tip you can get for your website to climb the Mount Everest that is Google.

So in the last post we talked a little about backlinks and how they work but now we can dig deeper into some Tips and Tricks on how to get some great quality backlinks to give you some great results for Search Engine Optimization.

Backlinks and Directory Listings have been targeted by All Knowing All Powerful Google in past updates and have been filtered because people had learned to manipulate them. Strategies like link exchanges or reciprocal linking where Website A and Website B create an unholy alliance and decide to put outbound links to each other's pages to boost their rankings have also been filtered. A lot of the websites had nothing to do with each other which Google did not like.

(Outbound Link: Links from your website to another - Inbound Link: Links from other websites to yours)

Backlink Boming (from webconfs.com): "Many webmasters have more than one website. Sometimes these websites are related, sometimes they are not. You have to also be careful about interlinking multiple websites on the same IP. If you own seven related websites, then a link to each of those websites on a page could hurt you, as it may look like to a search engine that you are trying to do something fishy. Many webmasters have tried to manipulate backlinks in this way; and too many links to sites with the same IP address is referred to as backlink bombing."

Sly Strategy: One thing you can do to get some quality backlinks is to involve yourself in a community or forum. Forums usually have a place for your profile that you can put a link to your site on. The theory is that every time you post or comment on a thread in the forum, it will create a backlink to your website because your username will link to your profile which in turn will link to your website creating a quality backlink.

Liking other people's posts or anything that causes your username to appear on their thread can possibly give you a strong backlink as well because the forum will have relevant content that matches your website which the All Knowing All Powerful Google will appreciate.

It can be time consuming and you really have to know the subject of the website you are trying to promote but it allows you to get your link out there without overtly spamming people which would ultimately penalize you.

Here's a video on the subject:

What are Backlinks and How Effective Are They?

What are Backlinks? The short description is that they are links to your website from other websites that help your ranking on search engines. When you have a site with no backlinks it is referred to as an "orphan page" which means the site is difficult to find because the only way people can get to it is by typing the URL in the address bar.

The average person travels through the internet through one entrance, be it Facebook, Youtube, a news page, or a blog they like. Once they have visited the page something on it will catch their attention and they will click the link and move on to the next site. This is why backlinks are valuable. They allow your difficult to find site to be easily reached through backlinks on other websites.

Google understands backlinks like this: If Website A has a link to Website B on their page, it is basically saying Website A is endorsing Website B and giving them an "up vote" and adds a point to their score which will help push you to the top of search ranking.

Sounds easy to manipulate, right? It seems like you can just find a way to pay for other websites to put your link on your page and your rank will skyrocket. A common practice is to submit your website url to sites dedicated that having nothing but backlinks. They post your webiste url to their directory for free but it takes 2-3 months or you can pay between $5 to $40 to have it reviewed within 48 hours. Some directories like the Yahoo directory listing page can cost you around $299.

The all knowing, all powerful Google is much smarter than you. They have deindexing hundreds of free directories in the past because they are a low-quality. Does having your links in low-quality directories hurt you? Probably not. Google basically is now blind to these low-quality directories and if they can't see them they can't see your link so it won't hurt you.

Quality backlink directories however are still indexed and can be good for your ranking. Some people really swear by it and say that that it's a powerful way to backlinks while others think it's an out-dated form of SEO. It's really hard to tell with Googles frequent updates.

No really, how effective are backlinks? At ACU Web we employ dozens of strategies for SEO and one of the tactics we used for years was to purchase and submit URLs to directory sites to create backlinks for our clients.

What we have found lately is that the directory listings are not performing very well, or even at all so we've focused more of our energies to content creation.

Sly Strategy - Backlinks are great but only if they're from quality sites which means you have to find a way to make your website interesting without overtly trying to market so that other people will share your content on social media sites and their personal blogs. That's the only foolproof way to get quality backlinks.

If you want to learn more about some Tips & Tricks on how to get quality backlinks read my blog post here.

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